Listing your home

RESEARCH

The first step in listing a home is to prepare a CMA for our clients. A CMA (Comparable Market Analysis) is the foundation for determining fair market value. Our team does a thorough analysis of the market and we present our findings as part of the process. 

PREPARATION & MARKETING

When selling your home, appearance and pricing are key factors. We are committed to providing you with the most effective ways to make your house look its best. Our team will give you a complete list of items that need your attention to prepare your home, and then put the finishing touches together as we stage your listing. Additionally, we can recommend professional stagers for your use if the house is vacant. You will be provided with a comprehensive marketing schedule outlining crucial dates. Our marketing plan is active, highly coordinated and focused in order to maximize the likelihood of a sale. Our marketing support materials go beyond the conventional and include a video, extensive internet exposure on both real estate websites as well as social media outlets, "hosted" open houses, and print advertising.

RESULTS

Communication is crucial and we make sure we keep you informed with a weekly e-mail report detailing the previous week’s showings and market activity. Our goal is to attract and target the most interested buyers in order to obtain the highest return in the least amount of time.